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ABOUT US
Automatic Risk Discovery & Data Encryption

Founded in 2017 by IT veterans who observed the growing data risk among SMBs, mainly due to data that resides and moves everywhere as part of the organization’s standard business processes.
 

Our Patent-pending technology was designed to assist lean security teams at any expertise level offer data privacy solutions to organizations of all sizes.
 

HQ in Israel and sales operation in North America and APAC.

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Board Members
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Daniel Plotkin

Chairman

Mr. Plotkin career spans more than 40 years and includes extensive experience in corporate management, entrepreneurship, and VC management.

 

Mr. Plotkin was the EVP of ICL (Israel Chemicals LTD), where he oversaw the introduction of new technologies into the chemical industry. Later on, Mr. Plotkin served as the Chairman of Naiot Incubation accelerator.

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Amotz Yarden

Board Member

Mr. Yarden is an experienced entrepreneur, investor, and a board member in multiple High-Tech and Startup companies and has a deep knowledge and experience in growth leadership, product development, and finance. 

Mr. Yarden acted as the CEO of many companies, including SintecMedia. He led SintecMedia, from a startup through extensive growth for many years, to lead its market until an impressive Exit.

Advisory Board
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Steve Rutkovitz

Advisory Board Member

Steve Rutkovitz is the CEO and Founder of Choice Cybersecurity, a leading MSSP helping MSPs and their customers to become Data Privacy compliant.

 

Steve's successful MSP business (Choice Solutions) was acquired by DP Solutions, and Steve decided to focus only on information security as he saw a big opportunity in the market for solutions that will be focused on the growing need for MSPs

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Chris Wiser

Advisory Board Member

Mr. Wiser is an MSP veteran with a proven track record of growing MSP companies under his leadership and coaching. 
 

He is the former CEO and founder of TechSquad IT (acquired), and currently, the founder and CEO of The Wiser Agency that helps MSPs focus on growth by its “7Figures MSP” program. 

Mr. Wiser is also a best-selling author with titles that include “The Small Business Owner’s Guide to Stress-Free Network Support,” and “The Tech Multiplier”. 
 

Leadership Team
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Guy Bavly

Founder & CEO 

Guy has more than 25 years of experience as a CIO and VP Product Management in the high-tech industry, managing product portfolios of more than $20M.

 

Prior to Actifile, Guy served as Global VP Product Management as SAP Cloud Platform, Head of Product Management and Customer Success for K2K, CIO for an Israeli insurance company, and one of the first employees of Jacada (one of the first Israeli high-tech IPOs in 1999), where he managed the global dev ops and IT team and was instrumental in the company growth from 15 to 350 employees in 4 years.

 

Guy is a graduate of the IDF Computer Sciences school and holds a BA in Biology and MBA in Marketing and IT from Tel Aviv University.

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Assaf Lital

CTO

Assaf is one of the co-inventors of the area of Information Security back in 2000, when he co-founded PortAuthority, an Israeli startup that pioneered the area of DLP and later was acquired by Websense. 
After its acquisition, Assaf served as VP Strategic Accounts and drove the successful adoption of Websense core technologies across many Fortune 500 customers. 

Following Websense, Assaf co-founded Contondo, a startup focusing on streamlining sales enablement processes, and was acquired (by Bigtincan). 
 
Assaf is BSc. Graduate of the Israeli Technion, and served in the Israeli Navy as an acoustics systems researcher. 

 

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